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# RedLine Cooler ™ Helps Track High Volumes of Produce at Auvil Fruit Company
- URL: https://www.foodconsumer.org/redline_cooler_0527150106/
- Published: 2015-05-27T14:05:00.000Z
- Updated: 2026-09-22T16:30:36.000Z
- Description: RedLine Solutions says Auvil Fruit Company adopted its RedLine Cooler system after inventory tracking grew cumbersome past 70,000 boxes. Auvil reports order validation all but eliminated misloads, and mock recalls that once took days now run in about four minutes.
- Author: Food Consumer
- Tags: Others, Shopping, #vivvo-import

**FOR IMMEDIATE RELEASE:** 

**RedLine Cooler ™ Helps Track High Volumes of Produce at Auvil Fruit Company**

Santa Clara, CA \[May 27, 2015\] – RedLine Solutions, the leader in produce traceability and inventory solutions, today announced that Auvil Fruit Company has deployed RedLine Cooler to manage and track their growing inventory.

  
Auvil Fruit Company saw business steadily increasing in recent years to now producing about 1.4 million boxes of apples and 57 thousand boxes of cherries each year. As business grew, managing inventory became more and more difficult.

  
“Once the inventory grew past 70K boxes, tracking became very cumbersome with our current system,” said John Auvil, IT Manager/Safety Manager, of Auvil Fruit Company. “We knew we needed a better solution.”

  
Auvil selected RedLine Cooler after seeing RedLine’s unique integration with the Compu-Tech grower accounting system. RedLine Cooler’s user friendly interface and mobile scanners were easily adopted by the staff at Auvil with no downtime in the transition. Order validation capabilities in RedLine Cooler created a more efficient process all but eliminating misloads in shipping, creating a full season without an incorrect shipment.

  
“We have seen unprecedented volume growth and are able to easily handle it with RedLine Cooler,” said Otto Friedli, IT Director, Auvil Fruit Company.

  
Even mock recalls have been easier using RedLine Cooler. Mock recalls used to take Auvil a couple of days. Now, they are able to conduct the recall in about 4 minutes because much of the information needed is already recorded in RedLine Cooler.

  
“Auvil Fruit has been a progressive leader in the premium fruit market,” says Todd Baggett, CEO of RedLine Solutions. “We are glad that they selected RedLine Cooler to maximize efficiency and meet high customer expectations.”

  
RedLine Cooler is the leading solution for managing cooler operations. This includes product location, movement, validated order picking, and real-time shipping transactions. The net result is improved product rotation, fewer errors, increased workforce efficiency and faster loading of trucks.  
For more in-depth information about how Auvil Fruit Company benefited from RedLine Solutions, read the [Case Study](http://info.redlinesolutions.com/acton/ct/1645/s-029f-1505/Bct/l-003b/l-003b:8f/ct1%5F0/1?sid=ipbuh6Upl&ref=foodconsumer.org).

  
About RedLine Solutions  
RedLine Solutions is the leader in providing produce companies inventory and traceability solutions that are compliant with industry and federal requirements and effectively manage traceability throughout their operations. RedLine Solutions brings the right combination of innovative technology, industry knowledge, and top-notch service that drive efficiency, achieve new levels of inventory visibility and worker productivity.  
For more information, visit [http://www.redlineforproduce.com](http://www.redlineforproduce.com/?ref=foodconsumer.org).

**Contact:** 

Maureen O’Brien

Director of Marketing  
[mobrien@redlinesolutions.com](mailto:mobrien@redlinesolutions.com)  
[408.562.1700](tel:408.562.1700)