For Immediate Release

Contact:

Eric Drees, Marketing Coordinator, Jane’s Dough Foods, edrees@donatos.com, tel 614.416.6853

Steven Hoffman, Compass Natural Marketing, steve@compassnatural.com, tel 303.807.1042

Sonoma Flatbreads by Donatos®
to Launch New, Crispy Gluten-Free Gourmet Pizzas
Available in Both Personal and 10” Sizes
at Natural Products Expo East in Baltimore, MD

Visit Jane’s Dough Foods and sample delicious Sonoma Flatbreads gluten-free pizza at Natural Products Expo East, Sept. 18-20, 2014, Booth 2606, Baltimore Convention Center.

COLUMBUS, Ohio – September 10, 2014 – Sonoma Flatbreads by Donatos® will launch its new crispy crust gluten-free pizzas at Natural Products Expo East – among the world’s largest natural and organic products trade expositions.

The crispy crust gluten-free pizzas come in two sizes: 6 ½” personal and 10”, complementing the brand’s existing 12” Family Size. Each new line will be available in the brand’s gourmet, restaurant-style flavors. The 6 ½” Personal Pizza Size will retail for (MSRP) $5.99, while the 10” Pizza Size will retail for (MSRP) $7.99. Both lines will be available in mid-October.

“We have developed what we believe is the absolute best gluten-free pizza crust on the market, said Alan Hoover, General Manager of Jane’s Dough Foods, maker of Sonoma Flatbreads. "It has a crispy, yet tender texture that is very different from competitive offerings, which are typically very chewy. When we combined this new crispy crust with our flavorful sauce and toppings, we created an amazing pizza," he said.

“Our overarching goal is to redefine the gluten-free taste experience by creating fabulous tasting pizzas that will improve consumers’ lives – and now with the addition of the new sizes and the new crust, we are giving our customers even more options to enjoy their favorite gluten-free pizza,” Hoover added.

Sonoma Flatbreads offers four gluten-free pizzas in each size. The four varieties include:

  • Chicken & Fire Roasted Peppers, featuring antibiotic-free chicken and a Crushed Red Pepper spice packet so consumers can personalize their flavor experience
  • Uncured Pepperoni that is nitrate and nitrite-free
  • Four Cheese with aged, smoked Provolone and Parmesan, Romano and Asiago
  • Vegetable featuring fresh Roma tomatoes, Fire Roasted Peppers, and Black Olives

The Sonoma Flatbreads by Donatos® line was first introduced into the Kroger’s “Nature’s Market” set in the Columbus, OH, division in January 2013. Within the first 12 months, the gluten-free pizzas had become the #1 and #2 best-selling gluten-free pizzas in the set. Since then, retailers including Giant Eagle, Meijer, Hy-Vee, Heinen’s, Roche Brothers, Raisin Rack and numerous independent retailers across the country have taken on the line. Distributors include Bozzuto’s, Lipari Foods, KeHE, Sherwood, Clover Mountain, and Merry Milk Maid.

About Jane’s Dough Foods


“Jane” really is a person! Jane Grote-Abell is the founder and owner of Jane’s Dough Foods. Founded in 2008, the company is based in Columbus, Ohio, and manufactures dough, pizzas, and flatbreads for retail frozen and deli, foodservice, and convenience stores across the United States, Japan, and Puerto Rico. Jane’s gluten-free dough is certified by the Gluten-Free Certification Organization.

Recently featured on “Undercover Boss,” Jane Grote-Abell is also the Chairwoman of Donatos Pizzeria LLC, an independent family-owned business consisting of 154 Donatos restaurants in six states. Established in 1963 by her father, Jim Grote, Donatos is now celebrating more than 50 years in business.

For more information, visit www.sonomaflatbreads.com or www.janesdoughfoods.com, telephone # 614.416.7700. Also, like us on Facebook and follow us on Twitter.

Visit Jane’s Dough Foods and sample delicious Sonoma Flatbreads gluten-free pizza at Natural Products Expo East, Sept. 18-20, 2014, Booth 2606, Baltimore Convention Center.

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