For Immediate Release

Contact:
Eric Schnell, MetaBrand, info@metabrandcorp.com, tel 888.611.5573
Steven Hoffman, Compass Natural, steve@compassnatural.com, tel 303.807.1042

Three’s Company: Nutritional Food & Beverage Product Development Specialist MetaBrand Debuts Three New Beverage Brands at BevNET Live 2014

 MetaBrand Founder and CEO Eric Schnell to speak on raising angel investment and start-up capital as part of Bevnet Live’s Food & Beverage University in New York.

Edison, New Jersey (May 13, 2014) – Metabrand, a leading, Quadruple Bottom Line, turnkey, specialty food, beverage and nutritional supplement development company, will launch three new and innovative beverage brands at the BevNET Live forum in New York City. Held May 13-16, 2014, the annual, forum consistently draws more than 1,000 industry experts from natural, nutritional and organic beverage companies. Attended by beverage entrepreneurs, suppliers, distributors, retailers and investors, these experts and industry leaders exchange ideas through interactive panels and lectures in an effort to enhance marketing, product development and other cutting edge business strategies.

MetaBrand, a main Sponsor Partner of this year’s BevNET Live, will sample and showcase three of its newest beverage brands during the event:

  • ULIV Java by Martha Stewart, the first low calorie, fair trade, RTD organic coffee line enhanced with green tea, herbs, and botanicals
  • GRE3N Energy – home based in Hawaii, a first-to-market organic, kale based super-food energy drink, powered by green tea, guarana and coconut water
  • LIVE! – an premium organic, immune boosting, (HPP) super juice line formulated with apple cider vinegar, which is known to nourish the liver and detox the body

In addition to highlighting the new the beverages at the conference, 

MetaBrand Founder Eric Schnell will be a featured speaker at BevNet’s popular Food &Beverage University, held May 13, the first day of the annual three-day leadership forum.

Speaking on the ‘Beverages 101’ panel with Scott Greenburg, an attorney and angel investor who has worked with companies such as Guayaki, Sambazon and Starbucks, and Trevor Nelson, a managing partner at Alliance Consumer Growth, the three panelists will discuss how they look at potential investments in beverage companies, and what their preferred methods and criteria are for meeting and evaluating new brands. They also will provide information and resources to entrepreneurs on the best ways to gain funding and work with new strategic partners.

“MetaBrand is proud and excited to serve as a Sponsor Partner of BevNET for another year. It’s a great organization that allows entrepreneurs in the beverage industry to get up close and personal with investors and existing, established brands. I have worked with both Scott and Trevor for many years and know that this panel will be a great asset for any food and beverage entrepreneur to really understand what investors are looking for when we decide to partner with a brand,” says Eric Schnell.

Beverages 101 will be held on Tuesday, May 13 at the Metropolitan Pavilion in New York City. Registered attendees of BevNET Live – which takes place on May 14 and 15 at the same location — can take part for $49, and attending suppliers can sign up for $129. Those not registered for BevNET Live can attend the special Beverage 101 event for $399. The program is limited to approximately 125 attendees.

About MetaBrand

Created by natural products industry veteran and Steaz Teas Co-founder Eric Schnell, MetaBrand, a Quadruple Bottom Line, Certified B Corporation based in Edison, NJ, offers turnkey “R&D to retail” services to start-up and early-stage natural and organic beverage and supplement brands, including product formulation and development, manufacturing, distribution, and sales, marketing and promotional strategies. With a team of 35 advisers and long-standing industry relationships, MetaBrand helps companies quickly and efficiently develop winning formulations for natural product concepts that are on-trend and efficacious, regulation compliant, and scalable. For more information on MetaBrand, visit www.metabrandcorp.com,info@metabrandcorp.com, tel 888.611.5573.

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