TEA REDEFINED!

Primal Essence Debuts New Line of Organic Herbal Super Teas Overflowing With Purely Natural Flavor; Just Squirt Once or Twice Into a Cup of Hot or Cold Water and Experience a Revolutionary New Way to Savor Tea

 New Nutrient-Rich Whole Plant-Based Super Teas Join Primal Essence’s Award-Winning Line of High-End Organic Infused Virgin Coconut Oils

OXNARD, CA., OCTOBER 10, 2016 - Primal Essence (www.primalessence.com), a leading producer of whole-plant extracts that capture flavors and aromas in their purest and most natural form, has introduced a new retail line of certified organic herbal Super Teas that enable consumers to prepare and savor tea as never before.

Instead of ending up with the standard soggy tea bags and messy leaves, Primal Essence Super Teas invite tea lovers to simply add a squirt or two of purely natural plant extracts into a cup of hot or ice water and experience a burst of flavor that will make traditional tea seem blandly diluted by comparison.

Now available for a suggested MSRP of $9.99 at www.primalessence.com, Primal Essence Super Teas are sold in easily portable 1.5 ounce bottles each yielding a full 50 or more cups of tea! Derived from the world’s finest and purest organic herbs, spices and botanicals, Super Teas are packed with beneficial whole plant phytonutrients and are completely free of artificial ingredients, caffeine, sugar, GMOs or gluten.

Certified Organic and Kosher, Primal Essence’s highly innovative new teas are available in several delectable varieties all rich in flavor and character, including Classic Chai; Vanilla Chai; Lemon Ginger; Ginger Zing; Peppermint Splash; and Turmeric Tulsi.

Nature in a Bottle                                                                                                                                                                                                                                                                                                                     Thanks to state-of-the-art extraction processes, Primal Essence’s new line of herbal Super Teas (which can be used to create delicious smoothies, juices, coffees and other beverages as well) are unlike anything on the market today – a significant leap forward not only in the efficient delivery of plant-based nutrients to consumers, but a true breakthrough in the preservation of robust flavors in their most naturally pristine form.                                                                                                                               

Goin’ Coconuts!                                                                                                                                                                                                                                                                                                                         Primal Essence has also unveiled a popular line of award-winning Infused Virgin Coconut Oil products that help create perfectly seasoned and sublimely delicious meals, desserts and snacks. Just a spoonful of Infused Coconut Oil enables anyone — from a serious chef to a casual home cook — to instantly boost the flavor of their favorite foods quickly, conveniently and affordably.  A new concept in herbal seasoning, Primal Essence’s innovative coconut oils are made from organic virgin coconut oil as well as raw whole-plant extracts loaded with life-affirming phytonutrients.

Selling at only $8.95 per 8-ounce jar on the www.primalessence.com site and at Sprouts and Hy-Vees (in the Midwest), Primal Essence’s certified Organic and Kosher Coconut Oils are free of GMOs, artificial colors or preservatives. 

About Primal Essence                                                                                                                                                                                                                                                                                                                  After supplying pure organic plant extracts to global food and beverage brands for two decades, the Southern California-based Primal Essence is now excited to introduce the amazing world of extracts to consumers everywhere. Operating under strict industry-standard quality controls, the company’s state-of-the-art processes yield pure, chemical-free, water-soluble extracts which preserve the full fragrance and flavor of the original botanical and are much more potent than simple raw and ground herbs and spices. To explore and purchase the company’s complete selection of Super Teas and Organic Infused Coconut Oils, visit www.PrimalEssence.com. 

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CONTACT:

Peter Berk

Partner

Hot Ice Media

(818) 222-9092

peter@hoticemedia.com