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Project 7 Wins ‘Most Innovative New Products’ Award at 2014 Sweets & Snacks Expo
Costa Mesa, CA - (June 5, 2014) – Project 7, a specialty mint and gum brand dedicated to bringing great flavor back into your day while giving back to seven areas of need, was awarded the ‘Most Innovative New Products’ award at the 2014 Sweets & Snacks Expo in Chicago.
"We are so thankful for this award because it recognizes the innovation, quality and care we have invested in developing a product that we believe will help retailers retain new growth in the gum and mint categories,” shared Project 7 founder, Tyler Merrick, after receiving the award.
The ‘Most Innovative New Products’ award recognized new products deemed by a panel of experts as “most likely to succeed,” across nine candy and snack categories. 280 new products were considered and Project 7 received the award in the gum and mints category for its new decadent line of innovative dessert gums that also support seven different areas of philanthropic causes.
The panel-selected product nominees were displayed in the ‘Most Innovative New Products’ award showcase located within the ‘new products showcase. After the initial round of judging by the panel, nearly 6,000 retail and wholesale trade customers got the chance to vote electronically for their favorite items in each category. The panel of experts comprised of industry representatives from some of the nation's leading retail and wholesale companies, such as: Duff Goldman, chef and owner of Charm City Cakes and food TV personality; Lempert; Harry Balzer, vice president of The NPD Group Inc.; supermarket dietitian Peggy Balboa; Tim Erceg of Hy-Vee stores; Dollar General’s Jennifer Dilts; Joe Grady, vice president of candy and impulse purchasing at Walmart Stores Inc.; and many more.
For more information on Project 7’s line of gum and mints, visit www.project7.com.
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