Dear XXX,

“Dr. Hyman, how can I live a healthier life?”

It’s the number-one question I get from my patients, and my answer is always the same: EWG’s research.

That’s why I’m counting down the days until EWG launches its revolutionary Food Database, which will give you easy-to-understand ratings of more than 80,000 foods (and more than 1,500 brands!) based on nutrition, hazard concerns and degree of processing – all at your fingertips.

EWG is set to release the Food Database in October, but its research team still needs $60,000 for the final phase of development. I want to be clear: EWG can’t launch the database unless we meet this goal.

In fact, reaching the goal is so important that GRACE Communications Foundation has agreed to match your donation dollar for dollar.

So what are you waiting for? If you care about your family’s health, there’s no better investment than making sure EWG launches its innovative Food Database. Please, make a donation to EWG today – your gift will go twice as far!

Give $10 or more today and GRACE Communications Foundation will match your donation dollar for dollar. EWG’s Food Database will revolutionize your health and well-being, but only if we come together to raise $60,000 bymidnight Friday.

As a physician, I can assure you that you can’t exercise your way out of a bad diet. Your health depends on the kind of food you put in your body.

But Big Food is smart. It’s stealthy. It co-opts consumer concerns with misleading marketing claims, because it cares more about profits than your health.

Take the label “natural.” Big Food has stocked supermarket shelves to the ceiling with products that display the label “natural” to persuade consumers that what they’re buying is somehow better for them, even when there’s zero proof of that. The fact is, “natural” foods can even contain genetically engineered ingredients. And the Big Food industry has plenty of other tricks up its sleeve.

EWG is never going to give up the fight for truth in food labeling. In the meantime, its upcoming Food Database is going to revolutionize how you buy the food that affects your family’s health – but only if you chip in today.

Don’t forget: EWG’s Food Database is so crucial that GRACE Communications Foundation is willing to match your donation dollar for dollar.

Click here to give $10 or more today and GRACE Communications Foundation will match your gift so we can reach the $60,000 by midnight Friday needed to launch EWG’s Food Database.

Yours in good health,

Dr. Mark Hyman, M.D.